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Title:  Marketing Campaign Tactician

Location: 

Bangalore, Karnataka, IN, 560071

Requisition ID:  38368
Job Summary

The Campaign Tactician, based in Bangalore, is an integral part of the dynamic Demand Centre Team, and will work on a range of marketing focused projects and tasks. This role will support and execute a consistent and integrated digital demand creation program  

RESPONSIBILITIES

  • Campaign Marketing:
    • Execution of marketing campaigns including a range of demand generation programs starting from campaign activation to eDM creation, Digital, Social, Events, Webinars & ABM etc.
    • Drive continuous improvement through implementation of new and creative ideas. And track and test marketing campaigns to evaluate results, share best practices and provide recommendations for future marketing programs
  • Teamwork/interaction:
    • Work in an agile Demand Centre of Marketing Excellence team, supporting APAC Field, Corporate Marketing, Marketing Managers, Paid Media, AR, PR, Channel & Event Marketing Managers
    • Engage directly with the Marketing Automation, Analytics and Marketing Operations teams
  • General:
    • Raise POs for programs. Track invoices and receipts against budget
    • Create Campaign Code, Lead / List Uploads, activity tracking reports/ dashboards, program kits/ presentation material, digital banners & write copy
Job Requirements

REQUIREMENTS:

  • Excellent verbal and written communications skills
  • Creative mindset, data/spreadsheet analysis, research, and writing skills
  • Ability to support tactical requests from more senior managers
  • Ability to measure and analyze results of a program or project utilizing strong spreadsheet and project management skills
  • Solid analytical skills and ability to work both independently and on cross-functional teams.
  • Ability to build and maintain good working relationships across all levels of the organization, across different countries
  • Ability to function well in a fast-paced, dynamic environment with competing priorities and tight deadlines

 

DESIRABLE ATTRIBUTES

  • Candidate must be high energy, a positive “can-do” person who can thrive in a fast-paced, dynamic environment with competing priorities 
  • Well organized and confident, meets deadlines every time with the ability to work under pressure whilst keeping an eye for detail
  • Excellent interpersonal skills
  • Proactive and can use your own initiative
  • Excellent communicator with good command over English written and verbal communication skills
  • Interest in research and analytics – looking at measuring the impact of programs and A/B Testing.
  • Basic graphing skills and knowledge of Adobe for simple infographic creation
Education
  • Undergraduate / Bachelor’s degree in Marketing / Business / IT (or a similar field)
  • Minimum of 2-3 years prior experience in a digital marketing role is essential

“NetApp is an equal opportunity employer and encourages individuals of all backgrounds, including individuals with disabilities, to apply for open positions at NetApp.”


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